16: ADHD and social media marketing

16: ADHD and social media marketing

ADHD and social media can play well together. We're going to tell you how.

"People with ADHD who own their businesses really struggle with remembering to talk about their services. Now, the reason for this is that we have this natural drive for variety. And so if we are told that we have to post about the same thing over and over and over and over and over again, we are going to get so bored with it." - Katie McManus, Brave Business Coaching


This is the episode for you if you're ADHD and you struggle with your social media (particularly LinkedIn!)

Watch a promo video for the episode that's all about ADHD and social media marketing

How does social media affect people with ADHD?

One of the things that can happen when you have ADHD is that you can become addicted to the immediate feedback that social media and other platforms provide.

I share my own experience with this, and how it can actually be a strength when it comes to creating content!

I also talk a little about modalities, and how you can work with them to really satisfy your ADHD need for variety!


Accessibility: click to read a written-to-be-read transcript of the episode


Challenges of the ADHD Marketer

I also talk about the specific challenges that people with ADHD face when it comes to marketing their services.

One of the biggest roadblocks is that there's often no immediate feedback when marketing services. And boy, do us ADHD folk LOVE immediate feedback.

Or if the feedback is there. it's minimal.

Usually just a like, or an emoji.

This can be hella difficult for those of us who really want a lot of engagement on social media posts!

Dopamine hits please!


Chasing Clients and Chasing Leads

I stress that it's important not to get stuck chasing likes.

We need a balance.

So, in this episode I advise a way of alternating between chasing likes and chasing leads.

When chasing leads, the focus should be on your ideal clients and their struggles.

This includes sharing stuff that will make your ideal client want to work with you!

Growing Your Network

But we're not going to abandon the likes chasing.

One of the benefits of chasing likes is that it can help grow your network.

So I will be offering some insights on how you can ensure you keep the growth coming, using the odd post your followers are more likely to comment on.

This episode that's all about ADHD and social media marketing, covers:

  • Dealing with the lack of immediate feedback

  • Specific challenges when ADHD and social media mix

  • How to alternate between chasing likes and chasing leads


Psst!! Have you registered to participate in my "37 Weenie Challenge" yet?

Get hold of the downloads and guides as well as booking yourself into the 37 Weenie accountability club by clicking here.


Who will get the most out of this episode all about dealing with product launch failure when you have ADHD?

This episode is for you if you're someone who's really struggling to get the results you want from your social media marketing.

ADHD and social media can be a tricky combination, but I'm hoping to help you overcome the challenges.

If nothing else, you'll get to hear my dog Luna barking up a storm, and you'll hear the wonderful story about the two old men and the park bench.

Related must-listen episodes

Shiny Object Syndrome

Rejection Sensitive Dysphoria

37 Weenie (to overcome your posting drought)

Also useful to check out: 

The Weenie Entrepreneur community


About Katie McManus

Katie McManus was trained in Executive Business Coaching and Leadership Development at the Co-Active Training Institute in San Rafael, California.

She's a CPCC (Certified Professional Co-Active Coach) and an ACC (Associate Certified Coach) with the International Coaching Federation.

adhd, Services, socialmedia, adhdandsocialmedia,