1: How 'shiny object syndrome' in ADHD business owners can be... SQUIRREL!

1: How 'shiny object syndrome' in ADHD business owners can be... SQUIRREL!

Here's the FREE guide Katie mentions in the episode

Shiny object syndrome and ADHD entrepreneurs 

"You could be super excited about this one group offering that you have or a one on one offering or a digital course... and you could be on social media and talking about it constantly for about four months... and then all of a sudden, one day, you just forget about it!" - Katie McManus, Brave Business Coaching


Business owners and entrepreneurs with ADHD who suffer from shiny object syndrome - we've got your back!

Accessibility: click to read a written-to-be-read transcript of the episode

This episode covers:

  • How 'shiny object syndrome' impacts on ADHDpreneurs
  • The problem with social media for ADHD entrepreneurs
  • How those same home habits show up in your products and service offerings
  • Shiny object syndrome in your marketing
  • Why you need to avoid your 'allies'


Who needs to hear this episode?

If you're a business owner or entrepreneur, you know how important it is to have a focused strategy.

But what happens when you're confronted by your old friend 'the squirrel'?

You know, when you're just getting started with one element of your business, and then another thing pops up and steals all your attention. Even though the other thing was more urgent...

That's when you need to know how to deal with shiny object syndrome.

If that sounds like you, and you're always being tempted to switch gears and pursue the latest and greatest trend then you're going to need to listen.

In this episode, Katie McManus talks us through the challenges of dealing with shiny object syndrome in your business and not letting it take over your marketing and offerings!


What is shiny object syndrome?


Shiny object syndrome is the shiny new thing that catches your attention and makes you want to drop everything and pursue it.

It's the siren song of the squirrel that tells you to forget about your goals and chase after something shiny and new.

And it can be a real problem if you let it take over your business!


How do you know if you have shiny object syndrome?


If you find yourself constantly starting new projects but never finishing them, or if you're always chasing after the latest shiny new thing but never actually implementing anything, then you might have shiny object syndrome.

The danger of shiny object syndrome is that it can lead you away from your goals and make you feel like you're not making progress.

It can be a real problem in business, because it's easy to get caught up in the shiny new thing and forget about your original goals.


How do you get past shiny object syndrome?


If this sounds like a problem you're having, stop what you're doing and play this episode now.

Katie McManus will talk you through how this shiny objects syndrome is affecting you as a business owner or entrepreneur with ADHD and what you can do to solve it!

It could make the difference between you continue being a weenie and you actually starting the winning!

About Katie McManus

Katie McManus was trained in Executive Business Coaching and Leadership Development at the Co-Active Training Institute in San Rafael, California.

She's a CPCC (Certified Professional Co-Active Coach) and an ACC (Associate Certified Coach) with the International Coaching Federation.

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