The Right Way to Build real human connections in Your ADHD Business

Hey there! So, I had this incredibly vivid nightmare recently, and it got me thinking about a really important aspect of business strategy that I wanted to share with you.

It all revolves around my high school experience and a very unexpected speaker at our graduation ceremony.

Stay with me as I breakdown the significance of making real human connections in your business and how it can impact your success as an ADHD entrepreneur.

Seriously, if you're about to sit down at your Google machine and put together some content you'll churn out from ChatGPT, please STOP! 

Listen to this episode first, will ya?

I'm not saying you shouldn't use AI in your business.

I'm saying you need to use AI in the RIGHT way for your business.

I'm Katie McManus, ADHD entrepreneur business strategist and money mindset coach. And this is The Weeniecast! 

The Impact of Building Genuine Connections

Let me tell you about my high school graduation speaker.

It wasn't a local politician or a prominent business owner; it was our school janitor.

Yep, you read that right.

And the reason behind our class's selection is what sets the foundation for the discussion.

There's a real lesson in connections building to be learned here, my lovely weenie, and it's showcasing the power of authentic human connection in business!


An image of a robot to illustrate the lack of real human connections

The Limitations of AI in Building Connections

In the content creation universe, there's a prevalent myth about giving value.

We're often bombarded with recommendations to offer tips, impart knowledge, and teach – but is that all there is to value?

I argue that true value extends to cultivating a feeling of connection, trust, and understanding.

It's about going beyond mere information and establishing a meaningful bond with your audience.

Intrigued to dive deeper into the multifaceted nature of value in content creation?

Give the episode a listen right now in your favorite podcast app:


The Essence of Empathetic Marketing:

Let's delve into the concept of empathetic marketing. .

Traditional marketing advice often emphasizes delivering value and sharing expertise.

But in reality, empathetic marketing goes beyond that – it's about deeply understanding your ideal client's struggles and stresses.

It's about showing that you've been in similar shoes, which creates a sense of trust and relatability.

Got something to say about my take on AI in content creation? Let me have it!

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Redefining Value in Content Creation:

In the content creation universe, there's a prevalent myth about giving value.

We're often bombarded with recommendations to offer tips, impart knowledge, and teach – but is that all there is to value?

I argue that true value extends to cultivating a feeling of connection, trust, and understanding.

It's about going beyond mere information and establishing a meaningful bond with your audience. Intrigued to dive deeper into the multifaceted nature of value in content creation?

The episode's timestamps

00:00 School janitor chosen to speak at graduation.

03:23 Unseen caring makes lasting impact on teenagers.

07:51 Mother and daughter bond over fish feeding.

12:43 First old man's advice deemed worthless.

15:48 Connect genuinely with audience for successful content.

17:15 Authenticity matters, embrace your true self.

Your next steps after listening

Wanna get this content earlier, and unbleeped? Listen to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Book a strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach