Hey there, ADHD entrepreneurs! In this episode we're diving headfirst into the shady world of business gurus and their sneaky-ass marketing moves. Ew!

Hi! I'm Katie McManus, ADHD entrepreneur business strategist and money mindset coach.

And welcome to "The Weeniecast."

Ethics, Testimonials, and Business Gurus Like Grant Cardone: How to Legally Showcase Client Results!

Ever seen those ads promising you'll be swimming in cash faster than you can say "squirrel"?

Yeah, we're talking about those guys in this episode.

I'm gonna rip the curtain back on these so-called 'business gurus' like Grant Cardone and their high-pressure sales crap, flashy promises of making you rich overnight, and their parade of cherry-picked testimonials.

It's like a freakin' circus out there, and we're catch those juggling balls.


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The New FTC Ruling - Get It In Writing Or You Could Go To Jail!

We're also diving into the juicy stuff about the recent FTC ruling.

This is big news, folks!

BIG NEWS!

It's all about making sure these gurus can't just pull testimonials out of their asses, which is what they apparently have been doing.

If they say their program turns you into a business rockstar, they better have the cold, hard evidence to back it up.

And no, "My cousin Vinnie said it was great" doesn't count hahaha!

And let's chat about those video testimonials – are they real deal or just another trick up their sleeves?

Sidebar - we're gonna get real about impulsive decisions.

You know the drill – something shiny comes along promising the world, and suddenly your credit card is out.

I'm here to say, "Hold up, think it through!"

So, if you're feeling the itch to join a business program after a guru's spiel, take a breath.

We're gonna learn how to spot the B.S. and find the real McCoy in the business mentorship jungle.

I'm here to arm you with the smarts and sass to navigate through these murky waters.

Get ready to laugh, learn, and maybe swear a little (because that's how we roll) as we explore the wild world of business coaching and mentorship.


Identifying Fake Business Gurus

Alright, let's get real about these so-called 'business gurus' out there.

I mean, holy smokes, the internet's swarming with them like bees round a glass of Coke!

And let me tell ya, not all of them are the real deal.

Here's the kicker: some of these gurus are selling dreams that don't exist.

They promise you the moon, the stars, and a private island if you just follow their "simple steps to success."

Puh-lease! If it smells like BS, it probably is.

We're calling them out on their inflated success stories and too-good-to-be-true guarantees.

It's like exposing a street magician who's using a little too much sleight of hand.

Now, don't get me wrong, I'm all for learning and growing, but you gotta do your homework.

Don't just jump on the bandwagon because someone flashes a shiny Rolex and a rented Lamborghini.

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Nixing 90 days gurus 

We got into the dirty waters of how some business people use high-pressure tactics to persuade you into making rash financial decisions.

They'll make empty promises about "we'll get you X in 90 days" just to add expectation and excitement on top of the pressure.

The urgency and pressure can lead people to make impulsive decisions that aren't in their best interest.

It's important to take your time, do your research, and not let impulsive behavior guide your financial decisions.


The new FTC rulings

Oh man, you gotta hear this wild story about the Federal Trade Commission (FTC) laying the smackdown on this company.

Picture this: a company, all puffed up like a Thanksgiving turkey, making these grandiose claims about how freakin' awesome they are at skyrocketing their clients' success.

But guess what? It's all smoke and mirrors, weenies!

No real data, no proof, just a bunch of hot air.

Then, in comes the FTC, like a superhero in a business suit, and BAM!

They hit 'em where it hurts – right in the wallet.

This company had to cough up a small fortune to settle.

It's like a warning siren: be honest, be transparent, and for the love of all things holy, don't make stuff up!

If you're gonna talk the talk, you better be able to walk the walk.

Nobody likes a fibber, especially not the FTC.

So, keep it real with your marketing, and don't try to sell snow to Eskimos!

By the way, if you need my help with figuring out how to do that, book a strategy call with me.


Sharing testimonials and client wins The RIGHT way

We dove into the importance of testimonials and how to utilize them ethically.

It was intriguing to learn about the significance of having written proof of client success, and how video testimonials can be a powerful tool.


Timestamped summary

00:00 Identifying fake business gurus.

05:22 Golf skills don't guarantee coaching ability.

09:05 Being pressured into uncertain financial decisions is wrong.

12:28 Results not guaranteed, so seek professional financial advice.

15:21 Ensure client testimonials are documented for credibility!

18:55 Video testimonials help show who clients really are.

22:08 Guard against impulsivity in decision-making, especially purchases.

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