From Deep Enders to Socializers: Attracting and Engaging Different Clients in Your ADHD Business
In this episode, we're throwing the ultimate ADHD business pool party! And offering you a freebie!
I'm Katie McManus, your business strategist and money mindset coach, here to guide you through the client journey and your responsibilities as a business owner.
But before we get into it, make sure to register at weeniecast.com/poolparty.
We have a downloadable PDF guide that accompanies this episode, walking you through how to transform strangers into paying clients and loyal fans of your work.
This will be in your inbox soon, so don't miss out on it.
Awesome podcast! Keep up the great work.
As a podcaster myself (with suspected ADHD) I know only too well how tough it can be to keep a podcast going week-to-week. The fact you're maintaining this level of quality for over a year is really impressive. Well done, Katie. I love it!
One of my new favourite podcasts
I’ve been binging the Weeniecast recently and it is a wonderful to listen to - both content wise and sonically (I love the sound design and all the ‘off the rail’ sound effects). All of Katie’s anecdotes, stories and metaphors are my language and I can’t count the times I’ve thought: “I know EXACTLY what she means”. Regardless if you have an ADHD, ADD or any other diagnosis - I would claim that you will learn a lot from listening. If you tend to worry a lot or have an empathic mindset you will benefit from Katie’s way of thinking and coping with all the issues you need to control and overcome if you want to run a business. I can not praise or recommend this podcast enough.
Lessons to learn even if you don’t have ADHD
This show might be aimed at ADHD entrepreneurs, but that doesn’t mean there isn’t value for those that don’t have ADHD. I think all of us will hear a little bit of ourselves in Katie’s well told stories. They are relatable and will certainly give you a laugh as you learn. Quality production.
This is about me right?!
As I listened to the first episode of Katie’s, all I was thinking was, how does this woman know me? Really weird feeling to have someone you don’t know describe your personality in such accuracy. Obviously it’s not about me, but as a self-diagnosed adult, this is exactly how my brain works. Look forward to hearing more.
If you have ADHD and you’re in business, this is a must listen podcast!
Starting out, attracting clients may feel like a magical, accidental process.
But as you develop your business and understand your ideal clients better, you'll be able to consciously create systems to attract them.
From social media strategies to webinars, email lists, and speaking engagements, it all plays a role in getting clients.
Throughout this episode, we'll explore how to attract and nurture each type of client at your ADHD pool party. And remember, doing those scary things like hosting webinars or speaking at events takes bravery, but it's all part of your journey as an ADHD entrepreneur.
So, grab your pool floaties and let's dive right into the ADHD entrepreneur pool party!
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The three types of people at your ADHD swimming pool party
It turns out there are three categories of 'pool party' attendees (as in those that circle your business when you're marketing it for those who don't do 'subtle'):
- The deep enders
- The socializers
- The ease-their-way-inners.
We'll explain what impact each one has on your bottom line, and how you can leverage them in your marketing.
The benefits of these various types of clients
Each category of client brings unique value to your business.
Deep enders, with their immediate interest, can become loyal advocates.
Socializers may not buy from you, but they often become cheerleaders and promoters, playing a crucial role in increasing brand visibility.
Ease-their-way-inners may take longer to convert, but they can still become valuable customers through strategic engagement.
Understanding and appreciating the different types of clients helps entrepreneurs tailor their marketing and sales approaches to create a diverse and supportive community.
We'll share with you how you can do that, in this episode.
The key moments in this episode are:
00:07:58 Webinars, events, lives: scariest, but necessary for success.
00:12:22 Build trust, convert followers, make an impact.
00:13:09 Make money, call bulls*it, transform, choose, connect
00:18:37 ADHD entrepreneurs get hooked on content consistently.
00:20:11 The three types of posts for ideal clients.
The next steps for you after you’ve listened to this episode are:
Book a call with me: If you want further help or action steps, you can book a call with me to discuss your specific needs and how I can assist you in achieving your goals.
Message me: If you're looking for insights and guidance tailored to your specific needs. Mention the Weeniecast when you do so I have context!
Check out my website: Visit my website to explore more resources, blog posts, and valuable content related to your area of interest. Stay updated with the latest industry trends and tips.
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